Tim Rhys Evans, the musical director of male voice choir Only Men Aloud, has long been a fan of Corgi and regularly tweets pictures of himself sporting our socks when leading the group at high profile concerts and events.

So when a photo shoot was arranged recently to unveil the choir’s new look and members, Tim was keen that our socks were featured.

The theme of the shoot was ‘Evening Glamour’ so we went along to Cardiff’s luxurious Park Plaza hotel armed with plenty socks samples for the choir’s members to take their pick from.

Here are some behind-the-scenes snaps from the day…

The images gathered at the shoot formed the centrepiece of a four-page spread in Wales’ national newspaper, the Western Mail, announcing the choir’s relaunch and will also feature on merchandise and promotional material for their upcoming tour.

A huge thank you to Tim and the rest of Only Men Aloud for involving us in this exciting project – we look forward to working with you again in the very near future.